If any tech company needs a strong hand at the helm, it’s Yahoo. The company still owns one of the most visited sites on the planet, but its future strategy is unclear. That’s what the firm was hoping for when they hired on Scott Thompson shortly into the new year—but it’s not what they got.
Thompson, who took over for an underperforming Carol Bartz, didn’t even last half a year. He was fired in May for faking an entry on his resume, prompting five board members to resign their position early and leading Yahoo to begin its search for its fifth CEO in as many years.
That search ended in July, with the announcement that Marissa Mayer—long a public face at Google—would take the helm. In the months since, she's instituted morale-boosting initiatives such as free lunches, free phones, and all-hands meetings on Fridays. The spirit-lifting seems to be paying off; in December, Yahoo launched a new Flickr app and a streamlined Yahoo Mail refresh, dragging the two formerly stodgy offerings kicking and screaming into modern times.
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